Alison Zavracky Design Studio
Alison Zavracky is known for small-batch brass and marble hardware, all hand-made by Alison herself in her New York studio. Since 2016, she’s built an impressive reputation for unbeatable craftsmanship and a style recognized for its juxtaposition of simple, modern lines with rich materials and textures that make a timeless statement in any home.
CONCEPT
Utilizing the brand’s existing emblem, this lockup places a subtle emphasis on the three A’s by mimicking the central angle of the emblem.
Lettering also mimics the wide stance of the emblem, nodding to the delicate balance between fine detail and durability found in Alison’s hand-crafted products while form and linework alludes to the unique, modern, high-craft qualities her clients can expect.
COLOR PALETTE
“I am so lucky to have had the chance to work with Linsey for my branding upgrade this year. Linsey asked a variety of thoughtful questions to kick off the project, and delivered three on-point brand concepts for me to consider. I loved them all! It was so difficult to choose just one of the concepts to run with. Her attention to my particular needs, my brand’s product lines, and her expertise in the design industry was clear from the beginning.”
— ALISON ZAVRACKY
